Digitalization has changed the face of international trade significantly. This process creates efficiency and transparency that makes cross-border trade easier and faster. In this context, it is important to understand the various aspects of digitalization that impact international trade, from e-commerce to blockchain technology. E-commerce is one of the most revolutionary innovations in international trade. With the presence of e-commerce platforms, small and medium companies now have access to global markets without requiring large investments. For example, platforms like Alibaba enable merchants from developing countries to sell their products to consumers around the world. This not only increases sales potential but also expands market reach. Blockchain technology also plays an important role in increasing transparency and security in international trade. By using a distributed ledger, all transactions are recorded permanently and can be accessed by all related parties. This reduces the risk of fraud and increases trust between trading partners. For example, logistics companies use blockchain to track supply chains, ensuring that products shipped are authentic and match what was ordered. In addition, big data analytics allows companies to understand market trends and consumer behavior better. By collecting and analyzing data from various sources, businesses can make more informed and strategic decisions. For example, product demand predictions can improve supply chain efficiency and reduce operational costs. Social media also serves as a very effective marketing tool in international trade. Through platforms such as Instagram and Facebook, companies can promote their products directly to global consumers. Visual content and influencer-based campaigns can attract the attention of new audiences and create buzz in international markets. On the other hand, digitalization also requires attention to issues of data privacy and security. As the volume of online transactions increases, the risk of data leakage increases. Therefore, companies must ensure that they comply with data protection regulations, such as GDPR in Europe, to maintain consumer trust. Not only that, digitalization also affects logistics aspects in international trade. Technologies such as the Internet of Things (IoT) enable real-time monitoring and management of supply chains. Companies can monitor the condition of goods during delivery and take quick action if problems are detected, thereby reducing the risk of loss. International trade regulations are also changing along with digitalization. Countries are starting to formulate more adaptive policies regarding digital trade, paying attention to tax aspects and consumer protection. This is necessary to create a fair and profitable environment for all market players. Thus, digitalization makes international trade more inclusive, transparent and efficient. Through e-commerce, blockchain technology, data analysis, and social media, companies can adapt to an ever-evolving global market. The adoption of appropriate technology will determine how countries and companies can compete in the international markets of the future.